About BSU

learn about the BSU and meet the team

VISION

Revitalize the Broad Street Aqueduct to transform Rochester
to a River City destination that appeals to our
community and tourists alike.

MISSION

Advocate the revitalization of the abandoned aqueduct
and former subway bed across the Genesee River, into
a unique, vibrant and attractive destination that will contribute
to the transformation of Rochester and the Region

PASSAGEWAY

Create an exciting year round experience
between the Blue Cross Arena
and the Rochester Riverside Convention Center

SHOWCASE

Expose high tech innovation in Rochester by displaying ever-changing
exhibits from Photonics Center, Entrepreneurial centers,
and innovation from our Universities

Sustainable Private Participation

Promote a commercially viable presence
that creates jobs, profits,
and tax revenue by offering event opportunities
and providing food, beverages, special retail
and entertainment within the space for
both events and continuing uses

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Lewis Childs

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Dante Pennacchia

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Mike Doe

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Jennifer Doe

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